“The potential cost savings of an off-shore development operation can be mathematically compelling. However, we have found that the complexity of managing such an operation and the increasing costs of labour, employee turnover, training, and facilities in a hot market such as Bangalore make it challenging to ultimately realise those savings,” said Farr (President and CEO, Pervasive Software).
Archive for June, 2006
Richest Man in the World, or…
Do you know who Andrew Carnegie was? Well, I didn’t, until I joined the Carnegie Mellon University a few years back. I do now know Andrew Carnegie as the founder of Carnegie Steel Company and as the richest man in the world of his time.
But 87 years after his death, I acknowledge him more for his philanthropic activities than anything else. Carnegie funded about 3000 libraries in US and many other countries. He provided a $ 2M funding to establish the Carnegie Institute of Technology which is part of the Carnegie Mellon University.
There are a few controversies sorrounding Andrew Carnegie’s shrewd business acumen and the way he established his steel empire. I think there reached a point in his life when he started thinking about his legacy and how he would be remembered.
I totally applaud Bill Gates for quiting his day job as the Chief Software Architect at Microsoft to devote more time and energy to his global health and education projects under the Bill & Melinda Gates Foundation. Pretty awesome. Go Bill!
Creating out-of-context user delights
Kathy Sierra has a very interesting post on creating out-of-context user delights. “User delights” are interesting and enjoyable experiences that come unexpected with the use of a product. The social and emotional creatures that we are, such delights stay with us for a long time and give us something to remember and talk about. Click here to read Kathy’s post, full of real world examples.
Here are Kathy’s tips on creating out-of-context user delights:
- Take an attribute that’s normal and expected in one domain, and use it where it would not be expected.
- Take an attribute in your domain that’s expected, and do the opposite.
- Do something completely out of character.
- Combine two things that nobody would think to combine.
- Blow a stereotype.
- Add “meaning” where it’s not usually expected.
- Care about detail in the smallest of ways, and without using it as a marketing tool!
- “Sex it up” by adding beauty and/or sex appeal where it’s not expected.
I’d summarize Kathy’s points as: be thoughtful, be unexpected (surprising) and make it fun for the user/customer!
More on Apple Story
Indian workers too pricey for Jobs
“India isn’t as inexpensive as it used to be,” an unnamed insider was quoted telling Business Week magazine. “The turnover is high, and the competition for good people is strong.”
The company feels it “can do it more efficiently elsewhere.”
According to industry mavens, entry-level wages have climbed by as much as 13 per cent annually from 2000 to 2004, while salaries for mid-level managers have gone up 30 per cent annually during the same period to a median of $31,131.
Apple Closes Banglore Office
For the past six months, I have been waiting for this. A sign. A sign by a big company questioning the efficacy of having/building “an India development office”. Apple has closed its 2 month old office (software development and support operations) in Banglore and has laid off 30 folks. Apple’s office was small and quite new, but still. The reason quoted by an Apple spokesperson – “We have re-evaluated our plans and have decided to put our planned support center growth in other countries.”
One of the major reasons companies seek India operations is cost reduction. Another is liquidity of talent. Having spent the last two months in India trying to get my company’s India operations going, I can assure you that ground reality is quite different. When you factor in all aspects of work, having an India operations can be quite overbearing on overall efficency.
Here are some ground realities:
* There is an amazing number of applicants available for jobs. The response I have received on Naukri.com (an Indian job site) was very good in terms of quantity, but the quality was extremely poor. I shortlisted less than 2% of applicants for the first round of interview. Yes, there are good technical talent out there, but they don’t go to job sites. They primary use word of mouth (no wonder there are so many recruiters on LinkedIn). The cream of the talent pool is hard to find, and demand extremely good salaries (30%-60% of the US salary, and in rare cases going upto 100% of the US salary). Personally, I think a good tech. worker is worth their weight in gold, but you won’t find them easily, plus, many of them are already in US or in the process of coming to US.
* Even if you find good talent, it is extremely difficult to keep it. With so much of hype about India operations, there are dozens of (American) companies offering even-better salaries. This has over inflated the market, and tech. workers often use a better job offer from a different company as a bargaining tactic to increase wages/compensation in their current company. This practice of bullying your employer is quite common. The market is so over hyped that an yearly bonus of 20% and an annual raise of 10-15% is expected by tech. workers.
* Property rates have escalated enormously in the past decade. The boom in retail market (with opening of malls, shopping centers) is a big part of it. You can expect to pay a comparable fee, if not more, for renting/leasing an office in Delhi as you pay in US (I am talking with respect of Pittsburgh, not NYC or Bay Area.)
* While the infrastructure has made tremenduous improvemenets but it still leaves a lot to be desierd. When you enter the Indian market, small things like Air Conditioning, Power, Bandwidth, Security, Cleaning become major items. In US, we tend to take them for granted, it is quite different in India. Small issues take an extremely long time to get fixed.
* While the (complementary) time difference between India and US works to a great advantage for Customer Support, it works poorly for software development teams. If Tom (who works 9-6 EST in US) wants to communicate with Kumar (who works 9-6 IST in Delhi), then there is no time overlap! Meaning, one of them has to come early or stay late for telephone conversations or they use email for most of the communication. Communication problems direcly affect efficiency and attitude.
Apple had set itself a hiring target of 600 by year-end. I am sure that they realized that it would be impossible to meet it while maintaining good quality standards. This made them question their overall India strategy and look elsewhere. This sets the ball rolling, lets us see which other companies follow Apple’s footsteps.
Sense of humor
In a professional work environment, it can be easy to get too focussed on work and stop having fun and enjoying life. I know a few people who work 12-14 hour days, and I say to them "good for you". While I have worked hard in the past on special occasions (product releases/etc), my motto is not to work hard, but to work smart. Afterall, we work to live, not live to work.
Couldn't get to sleep – it is 3.00 am here in Pgh right now. I am still somewhat jet-lagged from my recent India trip. I started surfing the web and went to YouTube. Well, well, wel, this is what I saw, and it made me lol!





